Wine & Upcycle
No sommelier snobbery
Just an average person who enjoys discovering affordable wine, and sharing the experience with young urban professionals (aged 25-44) and domestic homemakers.
The Wine & Upcycle show uses laughter, and in-depth fashion knowledge and construction, to engage in discussions about fashion sustainability and its impact on the environment.
The show will encourage and provoke the viewer to re-imagine new usage of our fashion; inspire and empower people with new DIY knowledge and reuse of old clothes and / or textile waste by upcycling, remaking / mending, slow stitching the clothes into seasonless outfits.
The global denim jeans market was forecast to be worth around 85.4 billion U.S. dollars in retail sales by 2025, up from 66 billion U.S. dollars in 2018. / Estimates based on a Compound annual growth rate ( CAGR ) of 3.7 percent.
– Fast fashion is a major contributor to the world’s clothing waste problem. Many of us give our old clothes to charity or drop them in a store take-back bin, but you might be surprised to learn most of it is sold and can end up in the landfill. How fast fashion adds to the world’s clothing waste problem (Marketplace / CBC)
The show is developed and ran live on Facebook for 23 shows from Dec. 2017 to Sep. 2018 with 5000 plus live views each week.
It started out with 200 live views with the 1st episode on Dec.17, 2017, and has been doubling and tripling viewership each week. By the 5th episode show, it have had an estimate of 20000 views weekly (FB stops counting after 5k)
Live streaming on Facebook / instagram / Twitch.tv. and upload on YouTube.
DIY woven skirt with glue gun
Wine: $8.45 Fantini Farnese Sangiovese IGT / Italy
My works do not generate profit – they are created in order to raise awareness. Your support is much appreciated. [ Like & Share ] and each dollar really counts, from a one-time contribution to a monthly donation of support.
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